The people at Nudie Jeans Co. do denim right. It is clear they realize the bond people have with a good pair of jeans and they design with this in mind. Although they emphasize the beauty of raw denim and the personalization that comes with wearing them in, they also make a variety of great washes if you want some of the work done for you. Nudie are strong advocates of human rights with support for Amnesty International and are also eco-conscious with their use of organic cotton only and natural ingredients for their dyes and washes. Find a style for you at nudiejeans.com, and below are a few of our favorites.

 

photo: nudiejeans.com 

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