Insight is the most underrated brand in North America. Hailing from Australia, Insight epitomizes what the entire surf industry is talking about with reference to 'surf going street' -- and they are killing it. And it doesn't seem at all contrived. Insight earnestly produces well-designed cut-and-sew with the knowledge of a fashion brand. Blending crazy graphics, amazing detail work and solid choice of fabrics this brand retails at a surprisingly low price-point: tees ranging from $25 - 30, knits $50 - 70, and the jackets tend to stay near the $100 range. It's a wonder that, although it has been around a while here in the US, it has not become nearly as popular as many US brands. Here's a glimpse (below) of their winter 2007 line which is now shipping to stores worldwide. To view more, visit Insight's website. 

 

source: insight51.com 

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